How We Took a Huntley Business From Rank #76 to Rank #1 in 6 Days — SEO Case Study

Case Study Type: Local SEO
Agency: Frelas Media
Business Location: Huntley, Illinois
Starting Rank: Google Position #76
Final Rank: Google Position #1
Timeframe: 6 days
Visibility Increase: ~99%
Primary Outcome: First-page and top-position Google visibility for core local keywords

This is a real SEO case study documenting how Frelas Media helped a Huntley, IL business move from Google ranking position #76 to position #1 in just 6 days by correcting technical SEO issues, improving local relevance signals, and optimizing on-page structure. The result was an approximate 99% increase in search visibility and significantly higher local exposure.

How We Took a Huntley Business from Rank #76 to Rank #1 in Just 6 Days — SEO Case Study

When this Huntley business came to us, they had a common problem: they weren’t appearing anywhere on Google. Their most important keyword was buried at Rank #76, far below their competitors and completely invisible to potential customers.

In less than a week, we took that same keyword to Rank #1, generating a +75 position jump and a 99% increase in visibility.

This case study breaks down exactly how we did it, what we fixed, and how local businesses in Huntley, IL can achieve similar results.

The Problem: Why They Were Stuck at Rank #76

Most businesses don’t realize how many factors hold their rankings back. After a full SEO audit, we identified several major issues:

1. Weak On-Page Optimization

Their page didn’t contain clear keyword signals such as:

• Targeted headers

• Localized H1/H2 tags

• Proper keyword placement

• Geo-specific content (Huntley, IL)

2. Missing Local SEO Elements

They were not sending Google strong enough local signals.
No mention of:

• Huntley

• Surrounding towns

• Google Business Profile optimization

• Local structured data

3. Slow Site Structure & Technical Issues

Technical SEO issues included:

• Unoptimized images

• Missing schema

• Weak internal linking

• Slow-loading elements

4. No Keyword Relevance Across the Page

Google couldn’t tell what the page was actually about.
The page wasn’t aligned with the correct keyword intent.

Our SEO Strategy: How We Achieved Rank #1 in 6 Days

We built a clear, data-backed SEO strategy focused on fast wins, not guesses.

1. Complete On-Page Rewrite

We updated:

• H1 to include “Huntley SEO Services”

• H2s to match secondary keywords

• Page content to reflect local search intent

• Proper internal links pointing to the page

This alone boosted relevance instantly.

2. Local SEO Optimization for Huntley, IL

We added critical local signals like:

• Huntley, IL mentions

• Surrounding areas (Algonquin, Crystal Lake, Lake in the Hills)

• Local business context

• Google Map embed

• Updated localBusiness schema

These signals make the page MUCH stronger in local search.

3. Technical SEO Fixes

We improved the site speed and structure by:

• Compressing images

• Cleaning unused scripts

• Improving Core Web Vitals

• Adding schema for SEO, Breadcrumb, and local business

• Removing ranking blockers

These changes help Google crawl the page faster and more accurately.

4. Strategic Internal Linking

We linked to the page from:

• Homepage

• SEO service page

• Related blogs

• Footer (optional)

Internal links pass authority, which is a major ranking factor.

5. Behavioral Signals & Content Enhancement

We improved:

• Click-through rate (CTR)

• Time on page

• Scroll depth

• Content structure

Google responds VERY quickly when user behavior improves.

The Results: Rank #76 → Rank #1 in Less Than a Week

After publishing our improvements, here’s what happened:

✔ Rank 76 → Rank 1
✔ +75 position jump
✔ 99.3% visibility increase
✔ Top position for a high-intent Huntley keyword
✔ Increase in organic impressions and clicks

These results demonstrate what real SEO done correctly can achieve — fast.

Why This Matters for Huntley Businesses

If your business serves Huntley or the surrounding McHenry County area, ranking in the top results of Google is essential.

When you rank #1:

• You get the majority of clicks

• You attract customers ready to buy

• You beat local competitors

• You reduce your reliance on ads

• You become the go-to local provider

This is especially powerful for industries like:

• Contractors

• Plumbers

• Roofers

• Real estate agents

• Photographers

• Local shops

• Professional services

What We Can Do for Your Huntley Business

If your website is ranking low—or not ranking at all—we can help you:

✔ Improve your SEO
✔ Fix local ranking signals
✔ Boost your visibility
✔ Increase leads
✔ Get your business in front of real customers

We specialize in Huntley SEO, McHenry County SEO, and Illinois local search optimization.

Get a Free Huntley SEO Audit

If you want to know why your business isn’t ranking, we’ll show you exactly what’s holding you back.

👉 Book a free Huntley SEO audit today.

We’ll run a full breakdown and give you a clear strategy to grow.